Marking the dawn of an era focused on delivering an elevated customer experience, Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters, has inaugurated its inaugural premium dealership, ‘Hero Premia,’ in the vibrant city of Calicut, Kerala. Located within Calicut’s automotive hub, Hero Premia is set to play a pivotal role in establishing an unparalleled premium sales and service experience for its discerning clientele.
Hero Premia is designed to provide a fresh and innovative automotive encounter to all its visitors. It boasts contemporary architecture, aesthetically pleasing design, and employs cutting-edge digital technologies to engage with its audience. With an unwavering commitment to delivering a premium ownership experience, a team of highly trained sales consultants will be on hand to offer personalized sales guidance tailored to the individual mobility needs of their valued customers.
Within Hero Premia, a comprehensive range of Hero MotoCorp’s premium products will be showcased, including the recently introduced flagship motorcycle, the Karizma XMR. Recognizing the increasing demand for eco-friendly urban commuting options, Hero Premia will also feature the Vida V1 scooters, catering to the surging interest in electric mobility solutions. Additionally, customers will have the opportunity to experience Hero MotoCorp’s first co-developed motorcycle, the Harley-Davidson X440.
Mr. Ranjivjit Singh, Chief Business Officer, India Business Unit, Hero MotoCorp, shared his insights on this significant occasion, stating, “With the launch of new premium products this year, such as the Karizma XMR and Harley-Davidson X440, Hero MotoCorp’s premium portfolio is stronger than ever. We are confident that Hero Premia, our brand-new premium retail channel, is poised for greater success in the coming months. By offering a comprehensive brand experience, Hero Premia serves as more than just a point of sale; it is a testament to our commitment to providing an unparalleled, high-quality brand experience, aligning with the future of mobility, which is premium, innovative, and sustainable.”
In summary, Hero MotoCorp has introduced its inaugural premium dealership, Hero Premia, in Calicut, Kerala, with a strong focus on delivering a superior customer experience and showcasing a diverse range of premium products, including electric mobility solutions and co-developed motorcycles. This move underlines Hero MotoCorp’s commitment to offering a premium, innovative, and sustainable future of mobility.